Your pricing talent challenges.
If you lead an insurance pricing team in the UK, your problem isn’t the models or the tools – it’s having enough of the right people to deliver consistently. You need a team with the right skills, in the right roles, at the right time – without burning out the people you already have.
It’s not that you don’t know what good pricing looks like. It’s that your current talent model makes it hard to get enough capable analysts in place, fast enough, and keep them there. The result is that your team is almost always in “just coping” mode – keeping things moving, but rarely with the headroom to build the capability you know you’ll need in 12–24 months’ time.
Your biggest pricing risk sits in talent and capacity, not in ideas or intent.
The reality for UK insurance pricing leaders.
Pricing leaders we speak to are usually struggling with some combination of the following 6 talent challenges:
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Experienced insurance pricing analysts are hard to find. In the absence of a readily available pricing talent pipeline:
… roles sit open for 3–6 months (or more)
… work gets redistributed to whoever is left
… projects slip, reviews get rushed, and the pressure quietly builds
And, when you find the perfect fit for the role:
… they have to work out their notice
… onboarding takes time
… there’s often an element of training so they get familiar with your lines, your tools and your governance
By the time they’re fully contributing to the role, the rest of the team has already been covering the gap for months. If vacancies have become a “new normal”, it’s a sign your current talent model is running too hot.
See how we help pricing leaders hire insurance pricing analysts differently
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Most pricing teams still rely on some version of: “We’ll hire someone smart and teach them in the team.”
In practice, that often means:
6–12 months before a new analyst is truly net-positive
Senior analysts doing two jobs – delivering BAU and change and training juniors from scratch
Lots of learning-by-doing on live portfolios, under Consumer Duty
You don’t have infinite time or headspace for basic education, especially when:
Reviews are more frequent
Data and tools are evolving
Governance expectations are higher
Onboarding can’t be an afterthought anymore. It has to be designed.
Read why “we’ll train them on the job” is failing pricing teams
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Consumer Duty hasn’t just changed product and distribution conversations. It’s raised the bar for pricing capability.
Pricing teams are now expected to:
Evidence fair value and price & value outcomes
Build and interpret more sophisticated MI
Document decisions and trade-offs in a way that stands up to challenge
Make sure models and changes don’t create unintended harm
That requires analysts who can:
Think beyond loss ratio and GWP
Understand governance and documentation
Communicate clearly with non-technical stakeholders
If your analysts are still learning these expectations “on the side”, you’re carrying more risk than you’d like.
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Almost every team has them:
The person who knows where all the data quirks are
The one who can fix the model just before committee
The person everyone calls when something “looks weird”
They’re invaluable – until they’re:
On holiday
Pulled into another project
Thinking about moving on
Signs this is becoming a problem:
Work queues behind the same names
Certain meetings can’t happen if they’re not available
You feel uncomfortable if you imagine them leaving
That’s key-person risk, and it’s not just an operational problem – it’s a governance and resilience issue.
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Rating engine migrations. New products. New channels. AI and machine learning initiatives. Every transformation project wants your best pricing people.
In reality:
The same core analysts are on every steering group and working party
BAU still has to be done
Onboarding juniors or new hires drops to the bottom of the list
You end up making impossible trade-offs:
Keep BAU safe, and transformation slows
Focus on change, and BAU suffers
Try to do both, and your best people burn out
It’s hard to build a future-ready pricing function when you’re stuck firefighting the present.
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UK insurance pricing has become a competitive talent market:
Data and analytics skills are in demand in every sector
Actuarial and pricing talent is being pulled into capital, risk, data science and beyond
Remote and hybrid working mean you’re often competing with more employers than before
For many leaders, it feels like:
You’re fishing in the same shallow pool as everyone else
You either pay more for experienced hires or lower the bar and accept the ramp-up pain
There’s no obvious way to build a sustainable pipeline of people who actually want careers in pricing
That’s not a great position to build a 3–5 year plan from.
When you put all of this together, the real issue isn’t just a headcount issue.
It’s questions like:
Do we have the skills mix we need across data, modelling, tools, governance and communication?
How quickly can we get new people productive without overloading our seniors?
How much of our capability lives in a few individuals vs. the system?
Are we genuinely ready for the next wave of Consumer Duty, AI and market change?
That’s what we hear pricing leaders really worrying about when they talk about “talent”.
If this sounds all too familiar, what are the options?
If any of this feels uncomfortably familiar, you’re not failing as a leader. You’re just running a critical function in an environment where the old talent models are no longer working.
The good news is that you do have options:
Keep pushing harder on traditional hiring routes and on-the-job training
Build your own internal pricing academy on top of everything else
Or explore a different model for hiring and developing insurance pricing analysts
That’s where FlarePeople’s Recruit–Train–Deploy (RTD) approach comes in.
It’s not just “more heads” – it’s capability.
Let’s talk about your pricing talent challenges.
Contact the team to find out how we can build lasting insurance pricing capability for your business - quickly, flexibly and with impact.
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